Services

Strategic Communications Planning/Execution

• Management of media relations and media events
• Production of communications materials (releases, web site and brochures)
• Development of community relations plan to engage thought leaders in the market
• Evaluation of media (messaging, tone, number of impressions)

Media Coaching

Betsy Ross, based on her experience as an anchor at ESPN, has developed a specialized media coaching program which includes:

• On-camera interview preparation evaluation
• Play-by-play/color analyst preparation

Street Feet

• Event staffing and on-location promotional management
• Targeted distribution of information (flyers, coupons, mascot appearances)

Cause Related Marketing

• Sponsorship Management
• Cause-related Marketing and Management

TV Production and Writing

• Full production of TV and radio programs from hosting to post production
• Play-by-play and on-air hosting for sports programming

Event Planning and Management

• Theming and idea generation
• Meeting and conference management
• Food and beverage management
• Invitation list/database development
• Entertainment booking
• On-site staffing
• ROI event analysis